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Marketing

Product Launch Campaign

Launch your product with a complete campaign, not a scramble.

Go from launch idea to a coordinated multi-channel campaign with timeline, asset checklist, copy briefs, and publishing schedule — in one run. Launch faster, miss nothing, reach everyone.

Best forEcommerceConsultingMarketing AgencyProfessional ServicesSaaS
Agents7 required
Duration5-10 minutes

Builds complete launch plan with phased timeline, creates all copy assets, and coordinates publishing across channels.

How it runs

Multi-agent orchestration — here's the flow, step by step.

01

Call verslay_recall to retrieve prior product launch data, campaign performance baselines, audience personas, and competitive context from memory. Run verslay_web_search and verslay_news_search on the product category to surface current market trends, recent competitor launches, and media coverage patterns. Compile a launch context brief and pass to Phase 2.

web researcher
02

Consume Phase 1 launch context. Call verslay_exclusive_meta_ads_search on competitor brand names to extract their current ad creative angles, offer structures, and launch-period messaging patterns from the Meta Ad Library. Call verslay_exclusive_instagram_scrape on competitor launch hashtags and brand handles to capture their visual and content launch playbook. Produce a competitive launch intelligence matrix.

competitive intel
02

In parallel with competitive-intel, call verslay_exclusive_reddit_scrape on the product category subreddits to mine authentic buyer excitement signals, purchasing objections, and the exact language buyers use when evaluating products like this. Call verslay_reddit_search for product launch discussions and call verslay_youtube_search to find product review and unboxing videos that reveal buyer priorities. Produce a customer voice and objection map.

sentiment analyst
03

Consume Phase 2 competitive launch matrix and customer voice map. Build a multi-channel launch campaign framework: pre-launch teaser strategy, launch day content plan (email, social, ads), post-launch social proof amplification. Map each phase to specific channels, content types, and audience segments. Call verslay_chart_create to produce a launch timeline Gantt chart. Pass campaign framework to Phase 4.

launch coordinator
04

Consume Phase 3 launch framework, Phase 2 competitive creative matrix, and Phase 2 customer voice language bank. Write campaign copy assets: 3 email subject lines (pre-launch, launch, follow-up), 5 ad headline variants, 3 social caption templates, a launch day landing page headline with subheadline, and 2 CTA button text options. Ensure all copy incorporates verbatim customer language from Reddit signal.

creative director
05

Consume Phase 3 launch framework, Phase 4 copy assets, and all research context. Produce the complete product launch campaign brief: launch timeline Gantt chart, multi-channel campaign plan, all copy assets with usage guidance, competitive differentiation notes, objection-handling messaging, and a post-launch optimization checklist. Call verslay_memorize to store the launch framework, copy assets, and competitive intelligence in memory.

executive briefing writer
05

Receive the product launch campaign brief from executive-briefing-writer. Deliver it to the configured Slack channel or email recipient specified by the user. Confirm delivery and log send timestamp.

distributor

Required Agents

7
  • web-researcher
  • competitive-intel
  • sentiment-analyst
  • launch-coordinator
  • creative-director
  • executive-briefing-writer
  • distributor

Connections

Required

metaverslay_exclusive

What it does

  • Multi-channel launch plan
  • T-14 to T+30 timeline
  • Asset checklist with status
  • Per-channel copy briefs
  • Rollback instructions

Example prompt

What is the product or feature name, when does it launch, which channels (email, social, blog, PR, paid ads), and what target audience? I will deliver the launch timeline, content calendar, messaging framework, press release, and social posts.

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