Ad Campaign Analyzer
Turn ad spend into measurable revenue growth.
Stop bleeding budget on underperforming ads — get a ranked fix list in minutes. Know exactly which campaigns to kill, scale, or tweak to hit ROAS targets.
Pulls ad data, benchmarks against platform norms, diagnoses issues, and produces prioritized optimization plan.
How it runs
Multi-agent orchestration — here's the flow, step by step.
Call verslay_recall to retrieve stored campaign benchmarks, prior ROAS targets, and audience segment notes from memory. Connect to Meta Ads via the integrated provider to pull all active and recently completed campaigns: spend, impressions, CTR, CPC, ROAS, and creative IDs for the date range specified by the user. Produce a raw campaign performance dataset as Phase 1 output.
ads scannerCall verslay_exclusive_meta_ads_search using the user's product category and competitor brand names to scrape live competitor ad creatives, messaging angles, and estimated spend signals from the Meta Ad Library. Call verslay_news_search on the product category to surface industry-level ad trend coverage. Produce a competitor creative and messaging analysis for Phase 4.
competitive intelIn parallel with competitive-intel, call verslay_web_search and verslay_reddit_search on the product category to identify audience sentiment drivers, objection patterns, and creative themes that resonate organically. Cross-reference Phase 1 underperforming ad themes against community language patterns. Pass audience insight notes to creative-director.
web researcherConsume Phase 1 campaign data (sorted by ROAS), Phase 2 competitor creative analysis, and Phase 2 audience insights. Identify the top 3 winning creative patterns and the 3 worst-performing creative archetypes. Recommend 5 new creative hypotheses with specific angle, format (video/carousel/static), and audience segment targeting rationale. Pass recommendations to data-analyst.
creative directorConsume Phase 1 raw campaign data and Phase 3 creative recommendations. Calculate spend efficiency by campaign, ad set, and creative. Call verslay_chart_create to produce a ROAS-by-creative-type bar chart and a spend-vs-conversion scatter plot. Build a ranked optimization table: campaign, current ROAS, recommended budget shift, and expected ROAS lift.
data analystConsume Phase 4 charts and optimization table, Phase 3 creative recommendations, and Phase 2 competitor analysis. Write an executive campaign performance brief: key wins, underperformers, competitive positioning gaps, prioritized action items (pause / scale / test), and projected impact. Call verslay_memorize to store updated ROAS benchmarks and creative winners in memory.
executive briefing writerConsume Phase 5 executive brief action items. Apply approved optimizations directly in Meta Ads: pause underperforming ad sets, adjust budgets on top performers, and flag creative hypotheses from Phase 3 for A/B test creation. Return a change log confirming each action taken.
ad optimizerRequired Agents
7- ads-scanner
- competitive-intel
- web-researcher
- creative-director
- data-analyst
- executive-briefing-writer
- ad-optimizer
Connections
Required
What it does
- Cross-platform ad analysis
- Platform benchmark comparison
- Root cause diagnosis
- Budget reallocation plan
- Expected ROAS lift per action
Example prompt
Which platforms should I analyze (Google Ads, Meta Ads, or both), what time window (e.g. last 30 days), and which metrics matter most (ROAS, CTR, CPA)? I will then tell you which campaigns to scale, pause, or optimize.
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